Tim Daly designs, builds and supports digital systems that work for people — from court intranets and HR automation in Western Australia, to modern websites and AI-informed strategy through The Daly Creative.
Design without strategy is decoration. Every pixel and line of code serves a business objective. I obsess over the 'why' before the 'how'.
Quality compounds. A beautifully designed system builds trust, reduces friction, and reflects the true professionalism of your brand.
No jargon, no smoke. I explain trade-offs clearly, set realistic timelines, and keep you informed. You're a partner, not just a client.
Tim is a web and IT professional with experience in high-stakes public sector environments — including the Supreme Court of Western Australia and the Department of Transport — where reliability, clarity and integrity are non-negotiable.
Through The Daly Creative, he combines back-end web development, cyber security foundations and a decade of customer-facing operations to help Perth businesses grow smarter. He champions clear communication, structured processes and accessible design as genuine ethical imperatives.
A track record of excellence across diverse industries.
The Daly Creative
Freelance studio helping Perth businesses grow smarter through web development, brand and digital strategy, and practical AI in small-business workflows.
Department of Transport, WA
Supported People & Culture technology — payroll, HR and online training platforms. Streamlined update processes by ~20% and automated bank-detail change notifications. Second-in-charge in a six-person team.
Supreme Court of Western Australia
Led the development and launch of the Court's staff intranet, modernised courtroom booking with an integrated digital calendar, and coordinated responses to critical technology incidents.
District Court of Western Australia
Managed civil subpoena processing and storage, providing client-facing support while maintaining high standards of confidentiality, accuracy and procedural integrity.
COVID-19 Quarantine Victoria
Led a large team of resident support officers in hotel quarantine. Calm leadership, rostering and resource management under constant change while supporting staff wellbeing and compliance.
White Pages Australia
Exceeded sales and customer satisfaction targets while improving call-centre efficiency and driving digital product adoption with small business clients.
Jetstar Airways
Five years delivering high-quality service and safety in a fast-paced, highly regulated environment. Built resilience and people skills that underpin today's tech and project work.
Equinim College | 2024 — 2025
Equinim College | 2024 — 2025
Torrens University Australia | 2021 — 2025
Let's have a conversation about your project. No pitch, no assumptions—just clear thinking and a strategic approach.
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